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PowerPoint not needed to make the Point

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Last month I was at a conference in Washington for an organization whose board I Chair. I was asked to give a brief presentation. I spoke, it was well received, but when I sat down the person sitting next to me whispered, “Nice job, you must have been under the gun though, you didn’t do a PowerPoint.” This got me to thinking.

Each Sunday morning at the firehouse we hold probationary training school. Due to the nature of the material we cover the advent of PowerPoint has been a boon. We can lecture, show the numerous acronyms we use in the fire service relevant to the lecture in written form on the screen and play video and still shots. All of this helps enhance our training methods. But in my overall estimation, the vast majority of times we all have to sit through tedious PowerPoint presentations can be avoided by not showing them at all.

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Hyperlocal News is Growing

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A new form of reporting local news is taking root across America. It’s called hyperlocal and is much more nimble and reactive then traditional community news sources.

Next month I am inviting the editors of Smithtown Patch to the firehouse for a media open house. I hold these events several times a year in which I invite one media outlet at a time to come and tour our department and get to know a little better about who we are and how we serve the community. This is the first time I am inviting what at this point can be called a non traditional or newly emerging form of media.

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How Professional Sports Allowed Phoney Forgiveness

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There was a time in life when folks would not receive a “free pass” for their indiscretions. Recently I was pounding away on the computer in the conference room at the firehouse when two of the younger guys walked in and sat at the table to shoot the breeze.

One of the guys was talking about a friend who cheated by hanging out with his girlfriend. When he confronted the friend, he admitted to his misdeeds and was forgiven. He got a “free pass.” In my younger days a similar situation would have ended with fists flying. That might not have been the correct resolution to the problem, but it did replace the “free pass.”

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A Photo can Speak a Thousand Slanted Words

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A couple of years ago one of the guys at the firehouse was showing me how to use Photoshop. I needed to learn some simple skills – specifically how to erase license plates from MVA photos I wanted to send to the press.  As a result of boredom over the lesson the famed “sock on fire” trick photo shot was created.

It’s pretty funny when you look at some of the altered images people create with programs like Photoshop, but it is no laughing matter when the press or a news source uses these tools to create something that isn’t really there.

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Magic Wands are only in Fairy Tales

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reading-the-newspaperLike in the movie Groundhog Day I have a situation that happens over and over again, in the same manner each June. My department hands out a number of scholarships to deserving students at the high school, I take pictures, submit them to the local paper and they never get printed.

Everything I normally send to this newspaper gets printed, I have a great relationship with the paper, its employees and editor but each year for some unknown reason the scholarship story and photos never makes it to print.

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Golden Palaces

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blueprintThis past Saturday night I was part of a standby crew that did an overnight shift at a neighboring volunteer fire department. We brought an engine and an ambulance to their house to answer calls during their department’s installation.

I give the department an “A” for their fire house. This “A” is a PIO grade that I base, not on equipment in the truck room, but what the public would perceive is they visited the station beyond the “restricted” doors.

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Blue Light Blues

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bluelightWhat is it about blue lights? In New York State a blue light can be used by a firefighter responding to an alarm, but it serves strictly as an indication for another driver’s courtesy. The public does not have to yield. It seems blue lights have this hypnotic, mezmorizing effect that causes most motorists to become totally oblivious to your attempt to get to the fire house as quickly as possible while staying within the speed limit and rules of the road. Many doesn’t know exactly what to do, a number of sadistic drivers intentionally slow down, while a few good citizens actually yield.

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A Volunteer Fire PIO must have a redundant “tool box”

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flipAs a volunteer fire department PIO, and not in house based, I have to be prepared to respond from wherever I am in the community when an alarm is toned out. Since my main PIO “toolbox” is located at the main house, I need a fully redundant system that can duplicate some of the items I keep in the firehouse.

At the firehouse I have a large camera bag that holds the following items –

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