I’m in Las Vegas this week attending a conference. Last night I went to dinner with a bunch of guys from Medina, Ohio who are huge Cleveland Cavalier fans. We positioned ourselves near a mega screen monitor so we could see the Cavs ultimately pounded by the Celtics 120-88.
Early on, when the game was relatively close and spirits were higher, the LeBron James rumor mill was the talk of the moment. Facing July 1 free agency everyone at the table had an opinion on whether LeBron will stay or go. With each opinion came a rumor about what someone told someone about LeBron’s status. Also with each rumor and opinion came blame. Who to scapegoat and take to task if LeBron seeks mega millions elsewhere?
As a PR guy this got me thinking. It’s not about just LeBron, it’s about sports in general. Each day is filled with stories in the paper and online, as well as sports radio and television, that are based on heated rumors and bashings about one team, coach, manager or athlete.
If these were stories about our fire departments, chiefs or firefighters we as PIO’s would be apoplectic! We would be in total crisis communications mode!! This would constitute one of the worst days of our careers.
So many of us benefit from the use of Motorola radios and equipment. There flawless performance is something we many times take for granted. I just want you to know how Motorola gives back. I just accepted a check on behalf of America’s VetDogs for $30,000 at a Motorola corporate and authorized dealer event at the new Aria hotel in Las Vegas.
In my humble opinion the quickest way for us to become instant villains as well as guilty until proven innocent is to utter the words “no comment.”
