I am currently on the road trip from hell. Close to two weeks being away from home and my safe haven the firehouse. I’m attending to some business currently in Las Vegas and had the opportunity to have dinner with a well know Texas business analyst who is often quoted in the papers and appears occasionally on TV. He asked me as a PR person and fire blogger my take on the difference between a reporter and a blogger. While he is always ready to speak to traditional media to get his expertise on a business issue, financial bloggers worry him because their perceived bias could misinterpret what he is saying.
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Kind of a strange post today that takes us to a world of public relations we never see. Last month I had a meeting with some of my staff to figure out ways to make our press presentation packages look better. We have outstanding brochures and flyers, but were lacking in ways to present customized materials.
Both in the Department, and in my regular job, budgets continue to get crunched so there is not much latitude to be creative if it increases cost. The big brainstorm was to get a machine that allows us to do spiral binding of presentation folders.
During my quick trip to Las Vegas, I’m glad someone was on fire watch at The Fire PIO desk. I want to thank Bill Carey at Fire EMS Blogs who does such fantastic work managing these blogs as well as well as websites for FirefighterNation.com/ Fire Rescue Magazine /JEMS.connect/JEMS.com LawOfficerConnect/LawOfficer.com.
The first piece Bill brought to my attention was written by Howard Kurtz in the Washington Post. It is about stressed newroom budgets and how reporters must multi task to get a story out.
